It’s a complete life reset - designed to break your old habits, build unshakable discipline, and prove to yourself that you have what it takes to dominate your goals.

Most “challenges” give you motivation, but motivation is fleeting. This is about taking action, when you don’t feel like it; proving to yourself that you can do the hard things.

Prepare to push past your limits, shatter your comfort zone, and level up like you never thought possible. You will be unrecognisable by day 30. You’ll be a version of yourself you never thought you could become - and that’s exactly the point.